Small But Mighty Agency
If you want to grow an agency to seven figures and beyond without working more hours in your business, tune in.
I know your time is valuable, so I keep it practical and help you work smarter, not harder, in every episode.
I'm your host, Audrey Joy Kwan. I know what it takes to build an agency—including supporting an agency owner in selling and exiting, and consulting for 200-person agencies—because I've done it.
My team and I have coached and consulted with over 150 agency owners and have been behind the scenes of multiple seven-figure agencies.
All this to say, join us on the Small But Mighty Agency podcast to grow an agency with real-world experience and practical tips that help you to work less and earn more while leading with integrity.
Let's go!
Small But Mighty Agency
4 Keys for Successfully Introducing New Services
What does a successful pivot into new services look like for an agency?
It’s not always smooth sailing!
In our latest episode, we chat with Ted Lau about how he identified the need for a more profitable and stable service niche during a difficult business partner break-up.
By prioritizing client feedback, Ted transitioned his business from a creative services provider to a lead-generation digital marketing agency.
He leaned into four keys for growing the agency and navigating the pivot:
- Aligning marketing strategies to macroeconomic trends
- Digging deep to understand client needs
- Leaning into open communication
- Shifting from fluff to measured results
Tune into this episode to discover the whole story and learn actionable tips.
Show Links:
What Are The Top Niches for Agency Success in The Current Economy?
Ted’s LinkedIn
Get Your Agency Org Chart Cheatsheet to Build a Small But Mighty Agency
Are you flying by the seat of your pants building your agency and want more order to chaos? Start here. Get the Mighty Pod Model cheatsheet for a look inside a Small But Mighty Agency structure that scales.
Hey thank for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I’ll see you on the next one.
Get the full show notes and more information here: https://audreyjoykwan.com/podcast-ep106
Podcast Edits by Lindsay Curtis