Small But Mighty Agency: How to Grow Your Agency
If you want to grow an agency to seven figures and beyond without working more hours in your business, tune in.
I know your time is valuable, so I keep it practical and help you work smarter, not harder, in every episode.
I'm your host, Audrey Joy Kwan. I know what it takes to build an agency—including supporting an agency owner in selling and exiting, and consulting for 200-person agencies—because I've done it.
My team and I have coached and consulted with over 150 agency owners and have been behind the scenes of multiple seven-figure agencies.
All this to say, join us on the Small But Mighty Agency podcast to grow an agency with real-world experience and practical tips that help you to work less and earn more while leading with integrity.
Let's go!
Small But Mighty Agency: How to Grow Your Agency
The Handoff Nobody Plans For
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Ten years of running an agency, and everything was still in her head.
Natasha Golinsky, founder of On Purpose Projects, a custom web and e-commerce development agency, didn't plan her exit from the day-to-day. A stage two breast cancer diagnosis gave her six weeks to hand over a business she'd been running for a decade, while everything lived in her head.
What came out the other side is one of the most honest, human stories about building a business that can run without you that I've heard.
In this episode, Natasha shares what it really took to build and lead a strong remote contractor team, why the freedom she worked toward came with an unexpected identity shift, and what she wishes she'd done differently long before the crisis hit.
Here's what we cover:
- What the handoff actually looked like when the timeline wasn't strategic, it was survival
- The emotional side of stepping out, the loneliness, the grief, and learning to let go of being needed
- The multi-phase hiring process Natasha uses to find contractors who are the right fit beyond technical skill
- How to start loosening your grip by identifying the work you already avoid
You don't have to go through a health crisis to build a business that doesn't depend on you. But you do have to be intentional about it.
Let's dive in.
Show Notes:
-Natasha's LinkedIn: linkedin.com/in/natashagolinsky
Get the full show notes and more information here: https://audreyjoykwan.com/podcast/ep154
Podcast Edits by Lindsay Curtis